FlexiScale is hosting MySpace UK competition

October 16, 2008

MySpace UK has chosen FlexiScale to host the apps for developers who enter its competition to design what it calls ‘the next big idea in sustainable sociability’. What it means by that is the next app that lasts months rather than minutes with the fickle audiences (myself included) who populate social sites like MySpace and Facebook. Sun Startup Essentials are also part of this ‘ecosystem’ for application development, so we’re in good company.

The competition is a call to developers, whether budding or established, to create the ultimate MySpace application and an expert judging panel will rate the entries by how well they enhance user-to-user interaction on social networks. Using the MySpace Developer Platform the developer community will have the chance to put their ideas into practice (the wilder the better) using the new tools and services available on the site. FlexiScale has been chosen to host this as a way of lowering the barrier to entry for those wanting to get involved, so we’ll be hosting these apps for free.

In addition to the competition MySpace will be hosting regional developer conferences where programmers can network and learn from each other, hopefully getting a bit of inspiration along the way. There will also be some local events like a London Code and Coffee Club.

If you want to enter the competition you can do so from 1 November 2008 - full details here.


The pulling power of a Slinky

October 14, 2008

Everybody’s so busy since we got back from Future of Web Apps (where FlexiScale’s stand was the undoubted star of the show!) that I’m going to have to kick off the blogging myself. We managed a dazzling 150+ sign-ups from the stand and gave away 200 of our wonderful Slinkys to those lucky people. After two solid days of twirling a Slinky I’ve got some good moves I can tell you ;-)  It was our Sys Admin’s ideas to use Slinkys as the lure for sign-ups and they definitely worked a treat. The sight of grown men begging for a metal toy is one I won’t forget.

A show like FOWA is hard work, but those people at Carsonified also ensure that you play hard and we certainly did our best at the Fox parties and Sun’s late night shenanigans. Certain of our party didn’t get back to the hotel until after 4.00am and one was even woken by the chambermaid next morning. Still, it can’t be all work and no play.

DaGoaty took some good snaps before things got pear-shaped, so you can check them out here

Mrsboogie


FlexiScale partners with RightScale - why this is great news for our customers

September 23, 2008

Our brand new partnership with RightScale is a great step towards cloud interoperability and it’s been getting plenty of media coverage, but in case you’ve missed all that here’s what it’s all about.

Essentially RightScale is providing a one-stop shop for managing and provisioning different types of clouds. RightScale is first in the industry to offer an integrated management dashboard, where applications can be deployed once and managed across multiple clouds. With RightScale a FlexiScale customer can deploy an application just once then manage it trans-cloud to run the app on Amazon, GoGrid or Mosso - easy as that.

Deploying scalable, reliable applications from scratch in a multi-cloud world is a time consuming and expensive task.  As a result, most organisations do not have the expertise or resources to deploy and manage multi-cloud computing applications cost effectively and according to best practices. With RightScale’s platform, any organisation can easily tap the enormous power of cloud computing for a virtually infinite, affordable, “pay-as-you-go” IT infrastructure. 

RightScale’s offerings provide rapid deployment, a dynamically scalable infrastructure to meet varying traffic and loads, and require minimal resources using automated tools and a centralised web dashboard for easy management backed by best practices and professional services.

Without this new ability to move swiftly and easily between platforms some customers could feel locked in and much more hesitant to try and use cloud computing. RightScale’s partnership initiative is a great example of how having near interoperability between systems will enable customers to be less scared of moving to a new technology, which is great for everyone. It means the industry can and will grow quicker than if it was only a handful of individual companies providing distinct services that weren’t compatible with each other. That sounds good to me.

Tony

BTW - For details on pricing and different product options, just call RightScale, Inc. at 1-866-720-0208. 

About RightScale, Inc.
RightScale, Inc. is the leader in cloud computing management. RightScale delivers the management platform, tools and expertise that enable companies to create scalable web solutions on cloud computing services that are reliable, easy to manage, and affordable. Funded by Benchmark Capital, RightScale is a private company headquartered in Santa Barbara, California. To learn more about RightScale, or sign up for a free edition of its automated management system, visit www.RightScale.com.


Interoperability & Portability

August 22, 2008

OK, so Interoperability & Portability between Cloud Computing platforms may not sound like the most interesting subject in the world (and frankly saying it without getting tongue tied is hard enough!), but it’s turning into a seriously hot topic at the moment.

The cloud computing industry is still in its infant stage (yes really!), even with everyone and their mum now calling their service cloud computing these days. (Buzzwords, gotta love em.)

One of the major factors that will start to hold it back as time goes on is inability to move swiftly and easily between different platforms. Without this ability customers feel locked in and thus much more hesitant to try and use cloud computing. This applies throughout the various *aaS’s that relate to cloud computing (software, hardware, infrastructure, platform etc), but as you can imagine my main focus is on hardware/infrastructure.

Building your entire application so that it can only work on one cloud is foolish, and it’s irrelevant who’s cloud that might be - if you are locked in, what do you do when things go wrong? If the cloud has specific features that no-one else has, or has a particular niche or audience (SalesForce is the first one that comes to mind), then I can certainly see the sense in that, although you should still be able to pull all of your data out in an easy and legible way. However, when it comes to hardware/infrastructure, why would you want to be locked in?

We have several customers now who are splitting their infrastructure between ourselves and Amazon EC2/S3, and we think this is brilliant, as the customers can scale either up or down as needed, and have removed their reliance on one platform. This is a great example of how having (nearly) interoperable systems enables customers in general to be less scared of moving to a new technology, which is great for everyone involved as it means the industry can and will grow quicker than it would do if it was only a handful of individual companies providing distinct services that weren’t compatible with each other.

We are sticking a flag in the ground and saying that Interoperability and Portability are absolutely key to the future development of the cloud computing industry, and we as a company will be doing everything we can to promote this, including open sourcing various parts of our technology as we grow to help standardise the technology, and using existing open source standards and technology wherever possible.

Having a standard API so people can work automatically with your systems is certainly a good step (and frankly, fundamental to any cloud computing platform), but it doesn’t make a platform truly open. This was the subject of conversation at Structure 08 where myself and Jason Hoffman from Joyent debated with Christopher Bisciglia from Google on whether BigTable from Google (as used in Google App Engine) is open. (He says it is, we say it isn’t!).

It will also be mentioned in a debate between Jeff Barr (from Amazon Web Services) and myself at FoWA this October. The schedule for FoWA is “here“, and for those of you reading this that haven’t heard of FoWA, it’s *the* most relevant expo/conference for web/application developers in the UK (and it’s also great fun). If you get the chance to go, jump at it!

Our current platform is already built on established and well regarded standards (you can port an application to it from a traditional dedicated server as fast as you can copy the files, no other work to be done), however, there’s still a lot of innovation going on in this area. So from now on, wherever possible we will be open sourcing or giving as much public information as we can on how our platform works. We’ll even be releasing some code that will work with and aid interoperability with other platforms in an effort to promote standardisation, though of course we’ll have to keep some bits to ourselves :)

Watch this space……….

Tony.


CohesiveFT’s Elastic Servers Available for Deployment to FlexiScale’s On-Demand Cloud

June 24, 2008

This is great timing. Just as Tony is flying to San Francisco to take part in the Structure 08 Panel discussion on Cloud Computing, we have a big announcement to make. Read the rest of this entry »


New features, old favourites…

June 9, 2008

So a new blog post, eh? I just don’t know where to begin… a few bits of news, I guess, in no particular order:

 

FlexiScale is growing faster and faster as times go by, as per usual - with bandwidth consumption and storage being one of the main growth factors.  Of course there is also a plethora of new signups and business hopefuls, finally getting a realistic chance at trying out their business ideas without being tied in to expensive contracts… Who will be the next big thing? Let time tell…

 

Now, what does this mean?  That those startups that have been enabled by the platform only a few months ago are now growing exponentially too!

So big hand to our startups for doing quite this well! (and thanks, too :) - we’ve got a music store who are pushing vast quantities of storage for their online music platform and a major worldwide RSS syndicator are syndicating like bats outta hell! We’ve got hosting resellers actually creating a new control panel for their customers to tie in with the FlexiScale API, essentially white-labelling the platform for their customers, with their own value-added services on top… Are we seeing a new breed of hosting models here I wonder?

 

…all in all, we’ve got some really exciting projects, all enabled by the platform.

What else you ask? Well, we’ve been in discussions with Debian, CentOS and Ubuntu trying to develop better support for the platform and generally giving back to the community.  As you may already know, CentOS are already using some free FlexiScale servers for Dev purposes.  What you don’t yet know, is that some of the Ubuntu folks - both the Volunteers and Canonical - are starting to look interested.  If all goes to plan, what we will have is even better support for one of the fastest growing Linux distros out there.  Good for us, for obvious reasons, and good for them - better exposure, better uptake, more validation :)  

… what is that?  You want more? Well, we’ve got server cloning, load balancing coming into beta over the coming weeks.  We’ve got Firewalling with Firewall Templates coming out of beta in a few weeks.  We’re getting bigger shelves and more of them, bigger servers and more of them.  We’ve been pushing our customers to experiment and pushing our suppliers to support new ways of looking at hosted services and utility computing.  I personally have even been involved in hybrid solutions comprising of both Utility and traditional computing models in an effort to maximise our customers benefits of what is possible out there… More and more I find that imagination, combined with top-class technical staff and a robust infrastructure equal good times indeed!

Jonathan


All Around the World

March 2, 2008

This post was meant to be just about all the places we will be appearing/visiting in the next few months and then I though it would be worth mentioning the geographic spread of our customer base already. (We were primarily just targetting Europe to begin with), so far we have customers in: The UK (obviously), Spain, Germany, Norway, Sweden, India, Switzerland, Holland, Belgium, Hungary, Iceland, Brazil, Australia, Canada, Slovenia, Denmark etc (I got halfway down the list of customers at this point). You’ll notice the USA is missing, that’s because I thought just putting ‘USA’ understated it a bit, so, some (but probably not all), of the states we have customers in: California, Minnesota, Missouri, Texas, Washington, Massachusetts, South Carolina, Conneticut, Iowa.

Now much as I would love a travel budget to visit each of the places I mentioned, I can’t see that ever happening, but we will be doing a number of trips this year to places where we do have large customer bases.

  • London: We’ll be in London every few weeks, meeting clients, talks, etc
  • Cologne: Philipp Huber our COO will be at WebHostingDay March 12-13th March.
  • San Francisco: Tony Lucas CEO (Me!) will be at the Web 2 Expo, and in an around SF from the 18th to 29th of April
  • Newcastle (UK): March 11th, (Me again!) at the AWS User Group talking about cloud/utility computing.

That’s the confirmed trips at the moment, no doubt we will be adding more later as time goes on.

Tony


To infinity, and beyond!

March 2, 2008

Ok, well maybe that’s a bit overstating the power that FlexiScale has, but you get the idea, (and I’m a sucker for Animated Films)

We’ve been working flat out here over the past few months continuing adding new features to FlexiScale, and they will start to be rolled out in the next few weeks. We’re still keeping quiet about what some of them will be, until we roll them out, but let’s just say, we are all *really* excited about them.

Watch this space for more news in the next month as we roll them out.

Apart from that great news, a quick update on how FlexiScale is going, well, brilliant actually, usage has increased 100% in the last ~45 days, and we’re expecting it to keep speeding up from there. We’ve seen the first results of customers using the FlexiScale API thanks to our friends at Cognifide. More and more people are switching to it every week, infact in February we setup more new FlexiScale customers, than we did setup dedicated servers (for our existing business), and that’s pretty amazing!

We are going to start featuring some success stories on the blog soon, so if theres any customers reading this who would like a mention, just drop us an e-mail.

Until next time!

Tony.


2008, it’s going to be a fun one

January 11, 2008

Well here we are, the last couple of months have flown past so apologies for the lack of update, and all of a sudden it’s 2008!

Progress on FlexiScale is continuing very nicely, with more and more people using it every day. We intend to bring out the managed version of FlexiScale at some point in February, and we expect that to be a fairly big success.

We have a lot of plans for further development of FlexiScale over the coming year, and are going to be steadily recruiting staff to help get us there, (we’re currently planning to add up to another 10 people), so if you are interested in working for us, reinventing the entire computing market one step at a time then get in touch!

Tony.


Highs and Lows

November 16, 2007

The last couple of weeks have certainly been a bit of a rollercoaster ride here, although it’s finally ending on a very positive note.

For several weeks now we’ve had a significant problem when we were restarting physical servers, in terms of how long it was taking them to come back online, due to the initialisation they needed to do. This was managable when we only needed to restart one server, but if we needed to restart multiple servers it became rather frustrating.

This has compounded the other problems we have had in the last couple of weeks, where on several occasions (for an upgrade, a power outage and then a switch replacement) the entire platform needed re-initialised (either bit by bit, which we can do without service interruption, or completely). Until yesterday this process could unfortunately take up to 7 hours or more to happen. I’m very pleased to thus let you know that this problem has now been completely fixed due to some innovative and rather clever work by our engineers, and the initialisation of a server now takes 30 seconds.
This should ensure if we do have any problems in the future (fingers crossed, but sod’s law is fairly hard to avoid!), that we can recover from them very quickly.

So, on to yesterday’s problem.

There was a very brief (a few seconds) power outage at the main datacentre we use for FlexiScale, caused by human error, which we have been reassured won’t happen again as the process that was happening is being modified to prevent this.

This caused a spike to hit some of our equipment, and although the vast majority (some 100 servers) all came back ok, we started to see some intermittent issues with our core FlexiScale switches.

I should point out at this time that the switches were in a redundant configuration, and we did have an arrangement to obtain additional switches should one fail within a matter of hours. We didn’t consider both failing at the same time a realistic risk, now we know better.

The switches were still functioning to a degree so we left them running whilst we got the two replacement switches delivered. (Which involved yours truly being the courier for them to speed up the process!). These then needed installed, configured and then patched into the network which duly happened, and then the platform was brought back online.

Needless to say we have learnt a lot from this last few days, here are a few of the things we have achieved or are going to be changing:

  • We’ve upgrade the software running the system to a newer version, which has a lot of improvements in the stability of individual servers.
  • We’ve fixed the problem with initialising servers, which will help enourmously in the long run.
  • We will be investigating powering parts of our cage from different sides of the datacentre to ensure maximum redundancy (including the switches being on completely seperate feeds!)
  • We will be working out a better plan for coverage of key equipment (even in cases where it is in a redundant configuration) to ensure multiple failure situation’s can be dealt with more effectively.

Overall I’d like to say thankyou for the support we’ve recieved from customers during this time, and we look forward to continue bringing you more innovative features, and a highly reliable service in the future. We have some very exciting features being released over the next few months, and look forward to showing you them.

Tony Lucas

Chief Executive Officer